Broker Focus: Leigh Rowland, King Financial Services

Describe what you are doing in a few sentences.

I focus on residential and rental insurance, personal insurance, commercial insurance and general insurance.

My daily tasks are the same as for any other broker. However, I try to educate my clients and potential clients through my social media channels.

I am a proponent of “simplified mortgages” and “simplified insurance” – removing the mystery of mortgages and the complexity of insurance.

What made you decide to become a broker?

I’ve always been a real estate nerd. Two friends I play football with had their own mortgage brokerage and had always said I would be good at it through my local network.

I am an advocate of ‘Mortgages made easy’ and ‘Insurance made easy’ – removing the mystery of mortgages and the complexity of insurance

Although I worked in the voluntary sector for 20 years, I was already a landlord and had my rental agent license. The time just seemed right to move on to a role that I was passionate about and allowed me to continue helping and supporting people.

What could lenders do to make the life of a broker the best?

This one is simple: create an app called Underwriter Translate and launch it across the UK.

What advice would you give to a new broker?

Define your branding strategy and social media focus before you start. Create a trip that your audience will want to take with you.

Prepare for an emotional roller coaster, too. You will need your family and friends by your side.

I want to enhance my professional reputation at regional and national level

And it is worth mentioning that you can also contact the mortgage broker community which is large and very strong. There are some great people out there who are ready to support you no matter what stage you are at.

I suggest supporting your local community as much as possible. Connect with local businesses that have a strong local online presence.

I am currently exchanging merchandise (i.e. mugs) with all of my business contacts and always take a quick photo and write something cool to share on my social media.

We need to look at the journey from school to college to brokerage

I also suggest contacting your local sports teams and setting up a sponsorship program. I have ‘Rowly’s Rewards’, whereby I return money to the club for each completed case. Again, this is a good opportunity for a photo to be shared on social media.

How can the industry encourage a new influx of brokers?

Dispelling the myths that all mortgage brokers walk around in three-piece suits, carry a briefcase, and speak with acronyms no one understands – would be a start.

Also, show young people that they can be themselves when entering the industry, and show how people enjoy working with others they can relate to, and that the market is changing to reflect that. , would help a lot.

There are great people out there who are ready to support you no matter what stage you are at.

Additionally, we need to look at the path from school to college to brokerage, and how we can present that as a career choice earlier in the process.

What plans do you have for your future?

Basically, I want to be the best possible version of myself for my family, friends, coworkers, and my professional network. If I can keep improving, anything is achievable.

Lenders must create an app called Underwriter Translate and launch it across the UK

My current plans are to work on my social networks. Right now, I’m focusing on LinkedIn, where I’ve gone from 950 connections in June to 2,700 today. This led to me being a guest on two podcasts and an industry awards event. Joining these circles allows me to learn and develop from the best in the industry.

I want to improve my professional reputation at regional and national level, which will give me the opportunity to handle larger business volumes.

If you would like your business to be listed in Broker Focus, please send an email Mortgage strategy Deputy Editor Gary Adams at: [email protected]

Stephen V. Lee